Arun Sundararajan reflects on Uber’s deal with Yandex as a natural conclusion to their competition in Russia.

 
“In many ways it’s reminiscent of Uber’s battle in China. t’s a natural conclusion in an effort to gain market share where there is a large domestic competitor. It allows Uber to strike a deal. Neither company has to fight the price war anymore…”In retrospect it may be that this was the strategy all along.” – Arun Sundararajan

 

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Uber is Merging with its Russian Rival, Chicago Tribune